Here’s a cool hat: Boobers Cap. It’s from OOZANKUU, which is the maybe name for the product line from artsy nu-video art team The Great Nordic Sword Fights. It’s a clean white little thing with a design that is Picasso with access to Microsoft Paint™.
While Boober may not be a person and said personhood doesn’t matter for the sake of coolness, the design of him is a 3D stitched .png on a very blank canvas. The back of the hat has an exclaimed name of the makers—OOZANKUU—and you will feel like you are wearing a part of Tumblr that no one knew existed yet. Knowing the work of TGNSF, this is a great bundling of their aesthetic done in a way that is only a quiet peep of style. There’s so little going on yet bunches going on. You could even call it maximalist minimalism or minimalist maximalism.
You can see the wearer of this hat. They are fashionable. They could wear only Goodwill or they could wear only Opening Ceremony. They could be that asshole with mini Bo Derek braids or the type of person with greased down hair in need of a net to compress it onto the head. Boober is kind of a catch all. Whoever they are, the Boob wants to be the hat you wave to everyone you meet as they judge you.
I am buying one and you can too: it’s only $32. It goes to support great LA artists who are branching out into nu-media. OOZANKUU yourself, dudes.